Virtual reality, together with its small brother - augmented reality, has quickly become a rewarding topic throughout the vast majority of industries. The global VR Virtual Reality market expects a general valuation of more than $26 Billion at the end of 2022 according to a report published by Zion Market Research.
Going farther, leading virtual development companies such as Singapore's Swag Soft are positive that its program span across a multitude of spectrums, encompassing a selection of different industries.
In accordance with the latter, virtual reality development can be implemented towards many areas - such as gaming, marketing, entertainment, education, engineering, fashion, training, art, simulation and far more." - to put it in their words precisely.
VR is an exciting new technology which is being enhanced by the moment and we've already seen some huge hard hitters at the surface of the Pokémon GO - the game which was able to take the entire world with a storm.
It's obvious that this is a technology which is only going to get better, as well as 2019 is nearly gone, we've decided to have a peek behind the curtain and pinpoint a few of the top trends in VR development to look forward to in 2019.
Going Well Beyond Sound and Vision
Up till this moment, the accent is put towards those two senses - sound and vision. But, serious progress is being made in involving our other senses from the immersive virtual reality. It is claimed to be the"world's smallest virtual reality odor apparatus" and it could be connected to any VR Headset, irrespective of its kind.
It was rolled out in the form of a demonstration and it had been paired with VR applications across a variety of industries such as travel, gambling, style, and whatnot.
In any case, this is just an example of the whole sensory immersion that's to follow along in 2019.
It is no secret that both VR and AR have a considerable potential of disrupting the entire e-commerce field. V-Commerce does seem like a name that would be utilized to describe it. Consumers will be able to test out clothes, gear as well as a range of different goods until they put their purchase.
What is more, when the technology is developed enough through the execution of different sensory apparatus, we could be able to try out scents and tastes too.
A lot more 3D experiences could be employed to engage customers and keep their attention.
Advertising taps its way throughout everything with exposure and VR is definitely not going to be an exception. What is more, it could easily be the best method to reach out to an ideal customer and plant your own brand in their mind.
VR advertising could easily make the most of their social profile of the user and display applicable advertisements via a simulated or augmented reality. This is likely to have a massive influence on the total customer journey.
What is more, because VR is indeed broad and it could be applied to any market, the chances for advertising are almost infinite.
"That's something we can already see but the tendency is sure to expand as the area itself reaches massive financial growths", according to Swag Soft, Singaporean Virtual Reality development company.
2019 and the years to follow will certainly find a tremendous gain in the overall demand for hiring experts in the VR development field. More content will be published in the years to come and we are going to see an uptick from the functions which are related to them. This is going to influence the selection of different industries such as marketing, advertising, layout and of course the development of the VR-related equipment and detectors.
Well, the technology is only getting better, there's little doubt about it. It's difficult to ascertain precisely the way VR would progress through the upcoming year. However, the above trends are definitely coming.
A couple of years ago we had been dazzled by the very fact that we could watch 3D movies at home and in the cinema. Now, we're allowed to immerse ourselves in this parallel world, tapping into the experience completely.