What is On-Page SEO?
On-page SEO (also known as “on-site” SEO) is the act of optimizing different parts of your website that affect your search engine rankings. It’s stuff that you have control over and can change on your own website. Here are the biggest factors included.
What is Off-Page SEO?
Off-page SEO focuses on increasing the authority of your domain through the act of getting links from other websites. A good analogy for how authority works is this. If you have a bathtub with rubber duckies in it (the ducks are your pages), and you start filling the tub with water (links), your duckies are all going to rise to the top. This is how a site like Wikipedia ranks for pretty much everything under the sun. It has so much water in its bathtub that if you throw another rubber duck in it, it’s going to float to the top without any other effort. There’s a score called “Domain Authority” that calculates how authoritative your website is compared to other sites. You can type your domain name into here to see your score.
Well, Seo basically stands for Search Engine Optimization means how a search engine optimizes your website score like weather content given on your website is relevant or not or how many webpages are linked with that particular website. So two things are important: 1. Content: More relevant and accurate content your webpage have more will be search engine score, more clicks will be there.
2. Linking: Linking here means how many webpages or websites liking with your particular page that also know as backlinks, the motive of increase those backlinks is to increase your website or content visibility.
SEO is the process of fluctuating your website over the web. In this technique, we have to take some specific keywords related to your business niche and target in on search engines in order to get the top ranks. We can also say that it is a funnel based marketing technique that helps you to engage the people who are looking for some specific products and services. Here is the funnel that describes the SEO