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Why do people still buy Fortuner?

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I agree with the write-up. I also think people are buying Fortuner because of its comfort, brand image, resale value, low-maintenance costs, and highly efficient diesel engine.
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Answered on05/24/18
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People still buy the Toyota Fortuner because it is known for strong reliability, durability, and long-term resale value. It handles rough roads and highways very well, making it popular in both cities and rural areas. The Fortuner offers a powerful diesel engine, high ground clearance, and a commanding road presence that many buyers prefer. Its maintenance is relatively low compared to other premium SUVs, and Toyota’s service network is trusted across India. It also has a reputation for lasting many years without major issues. For many buyers, it represents status, rugged performance, and peace of mind in one package. 

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Aanya Sharma is a science and technology writer with over 5 years of experience and 300+ published articles across leading digital platforms. She holds a Bachelor's degree in Science (Physics) from Delhi University, which grounds her writing in scientific literacy and gives her the ability to evaluate technical claims with accuracy. Her work has appeared on platforms including The Wire Science, Analytics India Magazine, and Digit.in, where she has covered artificial intelligence, space exploration, consumer technology, environmental science, and emerging tech policy. With a focus on accuracy and clarity, her writing makes complex scientific and technological developments accessible to readers without a technical background. Aanya has participated in science communication panels at events including the India Science Festival and has been recognised as a contributor to responsible tech journalism in India. She is an active member of the National Association of Science Writers (NASW) and maintains a public portfolio of her published work. Across all her work, her writing is grounded in verified sources and a commitment to editorial standards — delivering content that readers can rely on in a space where misinformation spreads easily.

Updated on05/22/26
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Fortuner has a low maintenance, great looks and ground clearance being high are the factors which make Fortuner a big seller.

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Answered on05/15/18
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1. Brand Image

Toyota's Fortuner has been the best-selling model in the segment of SUV ever since its first generation was launched in India in 2009. Most buyers go for Fortuner when it comes to buying a luxury SUV in India.

2. Good resale value

The Fortuner is known for its sturdiness and looks. Even though the Fortuner’s price starts from Rs. 26 lakhs and goes up to Rs. 31 lakh, but the resale value of the vehicle hardly drops even after years of use.

3. Low maintenance

One of the prime reasons for the popularity of Fortuner in India is the low maintenance.The service intervals of the Fortuner is high but the cost of service stays low.

4. Efficient and Powerful engine

The Fortuner has always given immense power to riders, the new Fortuner is powered by a new GD series diesel engine. The new GD engines get Associated ESTEC technology (Economy with Superior Thermal Efficient Combustion) that increases the fuel efficiency considerably and provides more power to the vehicle.

5. Reliability

Toyota's cars are known for extended lives and their excellent service network that touches almost all major cities of the country. Moreover, Toyota has over 250+ service centres in India.

हर कोई अभी भी Toyota Fortuner क्यों खरीद रहा है? हम समझाते हैं

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Updated on04/15/18
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