How Google Remarketing Works ?Add Answer
Let me explain with an example:
A potential customer visits your website/app. Browses several products and services offered. Adds a few products in his/her shopping cart or fills an enquiry form for services offered. Then suddenly abandons the cart or does not submit the form due to some reasons. Here you may have lost a potential buyer. Remarketing is a clever way to connect with the same visitor. It allows you to serve targeted ads to that visitor that had previously visited your website/app - as they are browsing elsewhere around the internet, watching YouTube videos or reading news.