how can i drive traffics to my website?

Preeti Taneja

Entrepreneur | Posted on 23-Oct-2018

The ways to drive traffic to website vary depending on your niche and target audience. For instance, if you’re selling large tractors, SEO is a go-to because it’s easier to rank high on Google in your niche. But if you’re selling t-shirts, social media marketing is your best arsenal because competition if your niche is very high.

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(Courtesy: Dezzain)

Similarly, if you’re a blogger, it depends on what you’re blogging on and where your target audience is.

But all that aside, let’s focus on the broad (but very effective) ways that can help you drive traffic to website:

(i) Publish high-quality contents

This couldn’t be said enough. Whatever might be your niche, it’s essential that you create high-quality contents that address the needs, demands, and problems of the target audience. So, first identify what your target audience wants and then craft contents around that. Publish the content on different channels—blog, social media, and emails.

Make sure, when blogging, you’re including relevant and targeted keywords in the content. Keep an eye on the keyword density—you don’t want too much (or too less).

(ii) Create an email list

So many people undermine the relevance of collecting emails. Don’t be one of them. Collect emails of all your visitors. So, the next time you publish a post or introduce a new product (or offer), you can email them about that and attract easy traffic.

(Courtesy: Code95)

(iii) Start guest blogging

It has two objectives. One, it will help you gain backlinks, which will come to play in boosting your search ranking. And second, it will help improve your brand recognition. If you’re blogging on big websites in your niche, people will come to know your name. And this is very important for acquisition.

(iv) Take Facebook, Twitter and Instagram seriously

Social media platforms aren’t just the playground. They mean serious business now. So, start taking them seriously—in particular, Facebook, Twitter, and Instagram. Spend more time on each platform, attract and engage your audience, and provide them with real value. If you’re addressing their needs and preferences, people don’t mind clicking on the links and going to your website.

Also, I would recommend you spend on Facebook and Instagram ads. But since I don’t know anything about your website or target audience, I would refrain.

(Courtesy: SEO Clerks)

(v) On-page optimization

Basic on-page search optimization measures can really make a big difference in helping you drive traffic to website. Use proper meta tags, make the website load super-fast, make it mobile-friendly, ensure the navigation is easier, ace internal linking, and implement schema mark-ups.

These are 5 broad ways to help you drive traffic to website. Hope it helps. Good luck!! :)

Ali Abbas

Blogger | Posted on 24-Oct-2018

I would say VIDEO MARKETINGIDEO MARKETING is your answer. Why? Because everyone will be looking for videos in 2018.

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The Six Point Checklist for Video Marketing Domination

Why becoming your OWN Media Company will keep your business alive in 2018

Video is all about communicating an idea to the crowds. Crowds of people looking for something special, something that makes the click in a special way. Video content is fast, it provides an instant reaction from your audience, it communicates on multiple levels.

The massive growth of video marketing during the past 10 years is truly incredible — let’s see some statistics that will ***** your mind!

YouTube has 1 billion registered users — that’s more than a third of the total internet users worldwide (1)

more than 72 hours of video content is uploaded on YouTube every 60 seconds (1)

85 percent of Americans watch video online (2)

82 percent of Twitter users watch video on the platform (3)

87 percent of digital marketers use video content (4)

90 percent of video traffic on Twitter comes from mobile devices (3)

92 percent of video users share their videos with others (5)

more than 350,000 hours of broadcasts are streamed daily on Periscope (6)

Snapchat users watch 10 billion videos every day (7)

50 percent of potential customers look for a video related to a product before making a purchase (14)

shoppers who view video demos or reviews are 1.81x more likely to make a purchase (15)

4 times as many customers would rather watch a video on a product than read about it (16)