How to use linkedin for business marketing & lead generation - letsdiskuss
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Lina Carner

Founder Digitalu | Posted on | Science-Technology


How to use linkedin for business marketing & lead generation


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Mostly Linkedin is used mainly offer job postings and find the apt people for that position. Also, Linkedin is used to get connected with many people regarding business purposes and explore more in your domain. Linkedin also helps the business people to run ads by helping them with the varieties of targeting options.


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Image Source - https://business.linkedin.com/etc/designs/gandalf/images/og-social-share-image.jpg

Linkedin allows you to target the users based on the location that where they are currently living. Also, Linkedin allows you to target the users based on the company connections, company industry, company size, company name and followers of the particular company, etc. These kind of wide range of targeting option allows the business people to exactly target the users whom they are looking for. When it comes to the demographics, Linkedin has target options based on the age and gender. Next you can also target the users in Linkedin based on the Job Function, Job Seniority, Job Title, Years of Experience and the member skills. Though Facebook has the option to target the users based on the job titles, in Linkedin you can target more users with the exact job titles that you are looking for. Hence its time for you get started with the Linkedin Marketing.



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