A rather debatable question indeed. The two online retailer giants, Amazon and Flipkart are ever in the neck to neck competition with each other and it’s more difficult than it really seems to choose one over the other.
While Flipkart is hailed as “India’s homegrown e-commerce player and the most trusted Indian e-tailing brand”, Amazon
, not to forget is “the planet’s oldest and biggest online retailer”.
Flipkart has always been ready to give a tough competition to Amazon
in India, right from collaborating with Myntra and launching its mobile app even before than Amazon, to its recent collaboration with Walmart to become the best in India.
According to some users, it is indeed the best, and hence better that Amazon. Users have found Flipkart more customer friendly and helpful in setting priorities than Amazon, which is the most important aspect for any e-commerce company.
According to a research, both Flipkart and Amazon are equally popular in metro cities, while Flipkart is more popular when it comes to tier I and tier II towns. When it comes to trust and value proposition, both Flipkart and Amazon stands equal.
When it comes to user experience, I personally have found Amazon’s app a little confusing and they don’t even offer to change the address after some time period. With Flipkart, you can change the address any time before the date of dispatch.
So according to my personal experience, Flipkart is far better than Amazon in most of its aspect.